Closing soon: ACMA seeks feedback on TV alcohol advertising rules – This is a friendly reminder that the ACMA’s public consultation on the rules for alcohol advertising on commercial free-to-air TV closes at 5 pm (AEST) on Thursday, 30 April 2026.
There is just over one week left to make a submission.
We are seeking submissions from stakeholders and the public to better understand how the current rules are working in practice. Your input will help us to assess whether existing safeguards are effective. In particular, we are focusing on:
- the operation and outcomes of current code provisions, including the volume, frequency and placement of alcohol advertising in sport and non-sport programming
- the evidence on the links between exposure to alcohol advertising, consumption behaviours and wider social impacts
- the economic contribution of alcohol advertising to commercial free-to-air television.
The following issues are out of scope for this review:
- the content of alcohol advertisements or programs
- other advertising restrictions covered by existing industry codes and standards.
You can upload submissions via the consultation page or email yours to CAMR@acma.gov.au. Please check the Terms of Reference and the related Explainer for further information.
Media Release – ACMA
Link to ACMA HERE
TV Central ACMA content HERE
Closing soon: ACMA seeks feedback on TV alcohol advertising rules
