Ratings | Did the CSI franchise make a dent for 7flix?

Ratings | Did the CSI franchise make a dent for 7flix? – In a surprise move, Channel 7 have licensed some Paramount titles including Judge Judy and the entire CSI franchise.

Fans of the CSI universe would have been excited to see 7flix running CSI: Crime Scene Investigation, CSI: Miami, CSI: New York and CSI: Cyber back to back on Tuesday night for a complete night of crime drama with Judge Judy spearheading the line-up from 7.00pm.

Seven would have bought the CSI franchise mainly to compliment their 7plus content range, but would have been hoping for a lift in audience for 7flix.

Below are the ratings for the shows with reach represented first and average audience in brackets.

7flix

Judge Judy – 80 000 (39 000)

CSI: Crime Scene Investigation – 111 000 (30 000)

CSI: Miami – 103 000 (40 000)

CSI: New York – 99 000 (42 000)

CSI: Cyber – 70 000 (32 000)

7two

Call the Midwife – 312 000 (145 000)

Inspector George Gently – 250 000 (98 000)

7mate

Outback Truckers – 526 000 (177 000)

Outback Truckers – 253 000 (78 000)

Kings of Pain – 119 000 (41 000)

7Bravo

Botched – 124 000 (36 000)

9GO

Seinfeld – 135 000 (66 000)

Seinfeld – 117 000 (60 000)

The Lincoln Lawyer – 244 000 (64 000)

9Gem

New Tricks – 227 000 (120 000)

Licence to Kill – 474 000 (119 000)

No Content Available

9Life

Derelict Rescue – 139 000 (49 000)

Chateau DIY – 168 000 (70 000)

My Derelict Home in the Sun – 120 000 (52 000)

10 Peach Comedy

The Big Bang Theory – 332 000 (61 000)

The Big BangTheory – 203 000 (41 000)

Two and a Half Men – 118 000 (84 000)

Two and a Half Men – 109 000 (53 000)

10 Bold Drama

NCIS – 308 000 (122 000)

NCIS – 181 000 (73 000)

Hawaii Five-0 – 195 000 (74 000)

Hawaii Five-0 – 112 000 (42 000)

Nickelodeon

Aeon Flux – 93 000 (17 000)

Consideration is taken into:

Franchise mainly purchased for 7plus
First night on air, people will need time to find it
A complete picture would be needed outside total people

7flix has been a complex channel for Seven over the years with no real identity. At the moment it plays the Law & Order series, CSI, Gordon Ramsay shows, First Dates UK and movies. There is no new content at all attached to the channel and doesn’t have the brand recognition and identity that 7mate and 7two have.