Ratings | Western Derby scores massive audience on Seven

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Ratings | Western Derby scores massive audience on Seven – WA commentary team resonates with local fans driving 20% lift

Sunday’s Western Derby has delivered an outstanding audience for the Seven Network, with coverage reaching 443,000 West Australians on Seven and 7plus Sport, the biggest audience for the clash since Round 3 in 2022.

Calling Derby 62 live from the ground, Seven Perth’s WA commentary team played a key role in the broadcast’s strong performance, drawing a total TV audience of 201,000 across WA, including 30,000 on 7plus Sport, a 20% year-on-year audience increase.

Their on-field experience brought unrivalled insights and depth to Seven’s coverage, driving a 9% year-on-year increase in broadcast audience and 177% lift in BVOD viewing.

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Coverage began with the Alinta Energy Pre-Game delivering a total TV audience of 60,000 and strong results for local advertising integrations.

Seven West Media WA CEO, Maryna Fewster, said:

“The WA footy DNA in the commentary box was unmistakable, creating an authentic call that clearly resonated with audiences.

“We’re proud to offer that local connection and provide advertising partners with a powerful way to reach passionate local footy fans.”

Seven’s coverage of the 2026 AFL Premiership Season continues to deliver strong audience growth across all platforms with total TV audiences up 24% driven by a 12% increase on broadcast and 170% on 7plus Sport.

Media Release – Seven

Link to 7plus HERE

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TV Central AFL content HERE

Ratings | Western Derby scores massive audience on Seven

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Aaron Ryan

Aaron Ryan

Aaron Ryan is the owner and editor of TV Central, an independent Australian television and media publication. He has more than 25 years of media experience, including work with The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. Aaron leads editorial direction for TV Central and writes television news, ratings coverage, interviews, programme features, cinema reviews and podcasts.

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