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Married at First Sight John Aiken (image - Nine)

Wednesday Ratings – Nine’s Married at First Sight is #1 non news in primetime for overnights and in Total TV

Aaron Ryan by Aaron Ryan
3 years ago
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Analysis for Total TV (1 February, 2023) and Overnight (8 February, 2023) ratings.

TOTAL TV – Total People

Seven

Australian Idol stays ahead of Australian Survivor – this time by 41 000 viewers.

#2 Seven News at 6:30 – 1,399 000 (+3%)

#3 Seven News – 1,351 000 (+3%)

#5 Home and Away – 979 000 (+26%)

#8 Australian Idol – Wednesday – 801 000 (+35%)

#10 The Chase Australia – 734 000 (+4%)

#14 The Chase Australia – 5pm – 498 000 (+4%)

#15 The Front Bar – 493 000 (+15%)

#18 Sunrise – 405 000 (+4%)

#23 Seven News at 4:30 – 314 000 (+3%)

#26 Seven News at 4 – 285 000 (+2%)

Nine

MAFS holds steady and remains close to 1.8 million. In something of a rare occurrence, ACA beat Nine News.

#1 Married at First Sight – Wednesday – 1,769 000 (+70%)

#4 Nine News 6:30 – 979 000 (+5%)

#6 A Current Affair – 965 000 (+9%)

#7 Nine News – 950 000 (+4%)

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#16 Hot Seat – 440 000 (+4%)

#19 Rocketman – 387 000 (+7%)

#20 Tipping Point – 367 000 (+6%)

#25 Nine’s Afternoon News – 294 000 (+3%)

#27 Today – 283 000 (+8%)

#29 Hot Seat – 5pm – 263 000 (+4%)

10

Australian Survivor holds up well and is within a whisker of Idol

#9 Australian Survivor – Wednesday – 760 000 (+59%)

#21 10 News First – 339 000 (+2%)

#22 The Project 7pm – 325 000 (+6%)

ABC

ABC had an average night off the back of repeats.

#11 730 – 722 000 (+5%)

#12 ABC News – 706 000 (+4%)

#13 Hard Quiz (R) – 591 000 (+5%)

#17 Spicks & Specks (R) – 411 000 (+5%)

#24 Utopia (R) – 297 000 (+9%)

SBS

#28 Bloodlands – 264 000 (+94%)

#30 My Grandparents’ War – 258 000 (+18%)

TOTAL TV – 25-54

MAFS was #1 and doubled that of the #2 competition with 895 000, a rise of 110%. Australian Survivor held up well in #2 with 417 000, an upswing of 74%. Home and Away was #4 with 334 000, a lift of 50%. Australian Idol was #5 with 329 000, an increase of 57%. Fire Country is a good demo performer for 10 at #21 with 88 000, a boost of 11%. Even the lunch time encore of MAFS is doing well at #25 with 83 000, growth of 5%.

OVERNIGHT RATINGS

Daily Shares

News

Breakfast Television

Analysis

Seven

Seven News was #3 with wins in Melbourne, Adelaide and Perth. Seven News at 6:30 was #2 with wins in Melbourne, Brisbane, Adelaide and Perth. Home and Away was #9 with 459 000 viewers. Code 1: Minute by Minute returned for a new season with just 234 000 viewers. It was mauled in the slot by 9, 10 and ABC. The Front Bar was #20 with 233 000 viewers and although strong in Melbourne, the figure of 26 000 in Brisbane would be a worry for Seven. A repeat of Kitchen Nightmares followed with just 93 000 viewers. A repeat of Police Code Zero: Officers Under Attack had an audience of 42 000. A late night repeat of Autopsy USA did 32 000.

Nine

Nine News was #5 with a win in Sydney and Brisbane. Nine News 6:30 was #4 with a win in Sydney. A Current Affair was #6 overall, but #1 in its slot with 621 000. Married at First Sight (MAFS) completely dominated the night and its timeslot, #1 with 836 000. The show is very consistent night to night, hovering around 830k in overnights. This in turn helped launch the new season of Under Investigation with Liz Hayes which returned to an impressive 415 000 and ranked #11 for the night. Nine News Late had another bumper night with 199 000 viewers. See No Evil premiered a new season to 105 000, which nearly tripled that of Seven’s offering. The new series premiere of NBC’s Ordinary Joe ran late night to 50 000. With the NBCU contract now with Seven, Nine is playing out any series they still have before expiry.

10

The Project 6:30pm was on 173 000 before 234 000 watched the second half hour, The Project 7pm. The Dog House Australia premiered its new season (minus Dr. Chris Brown) with 325 000 and beat Code 1: Minute by Minute on Seven. Fire Country had 100 000 viewers at 8:30. A repeat of Bull did 77 000 and a second repeat of Bull was on 60 000. The 9:30 slot seems wasted on repeats when 10 has new episodes of Blue Bloods and CSI: Vegas available. The 10:30 slot could be used for Good Sam, which is still to be played out by the network.

ABC

ABC News was #7 for the night. 730 was #10 with 430 000 viewers. Hard Quiz was back with a new season and 492 000 viewers to sit at #8 for the night. The Weekly with Charlie Pickering was #13 with 396 000. A repeat of Utopia was #21 with 229 000. A repeat of Spicks and Specks was on 167 000. Adam Hills: The Last Leg had an audience of 114 000. I wonder whether ABC would have been better launching the previous week to not allow 7, 9 and 10 to have a week’s breath to launch their tentpoles.

16-39

  1. Married at First Sight
  2. Nine News 6:30
  3. Seven News at 6:30
  4. Seven News
  5. A Current Affair

7. Home and Away
8. Under Investigation
9. The Dog House Australia
12. Code 1: Minute by Minute

25-54

  1. Married at First Sight
  2. Nine News 6:30
  3. Nine News
  4. A Current Affair
  5. Seven News

7. Under Investigation
8. Home and Away
9. The Dog House Australia
16. Code 1: Minute by Minute

Multi Channels

Winner: 7two/ 7mate (3.2%)

Second: 10 Bold (3.1%)

7two was equal first with Heartbeat on 73 000, Foyle’s War on 69 000 and Bargain Hunt on 61 000.

7mate was equal first with Highway Patrol on 102 000 for the 8pm episode and 99 000 for the 7:30 episode. Highway Cops was on 77 000 for the first episode and then 73 000 for the second episode. Police Strike Force was on 70 000.

10 Bold was second for the night with NCIS on 104 000 and Bull on 82 000. Hawaii Five-O was on 63 000. That means you could have watched Bull on 10 Bold at 7:30 and then flicked to the main channel for another two repeats at 9:30 and 10:30.


How the Networks Analysed their Own Performance
Note: N/A means the network has not sent out a report today

NINE

PERFORMANCE HIGHLIGHTS:

  • The 9Network and Channel 9 were Australia’s dominant No.1 network and primary channel with all key demos and Total People in every market
  • Channel 9 takes out the top 3 programs live streamed yesterday against all broadcasters with Married at First Sight at No.1 recording a Live BVOD Audience of 115,000 (+29% YoY)
  • Married at First Sight was Australia’s overwhelming No.1 program with People 25-54, 16-39 and and GS+Child and the No.1 Entertainment program with Total People 
  • Married at First Sight was a completely dominant timeslot winner with all key demos and Total People across the 5 City and in all major capitals
  • Married at First Sight recorded a Live + VOD BVOD Audience of 226,000 (+19% YoY)
  • A Current Affair was a timeslot winner with all key demos and Total People across the 5 City
  • A Current Affair recorded a Live BVOD Audience of 45,000 (+36% YoY)
  • Under Investigation was a timeslot winner across the 5 City and in all capital cities
  • Under Investigation recorded a Live + VOD BVOD Audience of 51,000 (+59% on last season)
  • 9News was the No.1 news bulletin with Total People in Sydney and Brisbane
  • 9News was the news bulletin of choice with People 25-54 and GS + Child across the 5 City Metro and East Coast

TODAY was the breakfast show of choice with all key demos across the 5 City

SEVEN

TEN

N/A

OzTam Information

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Aaron Ryan

Aaron Ryan has had extensive experience working in the media for outlets such as The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. He was the owner and editor of TV Central over a decade ago and has now relaunched the site. Aaron will celebrate 25 years in the industry in 2023. He has worked in other professional fields such as the Department of Justice, Education Department and Youthcare.

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