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The Block

The Block (image - Nine)

Monday Ratings – The Block keeps the momentum in overnights and Total TV

Aaron Ryan by Aaron Ryan
3 years ago
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Analysis for Total TV (10 October, 2022) and Overnight (17 October, 2022) ratings.

TOTAL TV

The Block was #3 overall but #1 non news in Total TV as last Monday’s episode lifted 31% to 1, 411 000 viewers, after already having an impressive overnight total. A Current Affair rose 7% to 1, 114 000, whilst Under Investigation was up 17% to 496 000.

Seven News at 6:30 was #1 overall with 1, 449 000, up 3%. Home and Away added 20% for a total audience of 972 000. Australia’s Got Talent was up 21% to 900 000. The US drama 911 had the biggest lift of the evening in the top 30 after rising 50% to 534 000.

The fascinating series Mirror Mirror (Part 1) rose 18% to 646 000, whilst Have You Been Paying Attention was up 24% to 931 000 viewers.

ABC saw strong gains across the board with Australian Story up 10% to 675 000, Four Corners up 11% to 733 000, Media Watch up 18% to 729 000 and Planet America up 8% to 398 000.

OVERNIGHT RATINGS


Multi-Channels

Winner: 7two (3.4%)

Second: 9Gem (2.7%)


Analysis

Nine News won Melbourne by 2000 viewers at 6pm. ACA won the 7pm slot with an overnight audience of 652 000. The Block was #1 non news of the night with an impressive audience of 790 000. Under Investigation with Liz Hayes had 285 000 viewers, whilst a repeat of Suburban Gangsters had 170 000.

Seven News was the #1 program overall for the night with wins in all markets except Melbourne. Home and Away had 489 000 viewers, whilst Australia’s Got Talent had 470 000. 911 had 256 000, which is strong considering its on level playing field with Under Investigation but is a lot cheaper and gets around 50% uplifts in Total TV. SWAT had 128 000.

The Traitors managed 253 000 at 7:30pm, whilst Have You Been Paying Attention lifted on its lead in significantly with 513 000. The hilarious US comedy (check it out!) had 256 000 viewers.

A usual strong night for ABC with ABC News on 595 000, Australian Story on 436 000, Four Corners on 409 000, Media Watch on 397 000 and Planet America on 237 000.

How the Networks Analysed their Own Performance

NINE

PERFORMANCE HIGHLIGHTS:

  • The Block dominates timeslot across the 5 City and in all metro capitals with People 25-54 and GS + Child 
  • The Block ranks Australia’s No. 1 program with all key demos
  • Nine takes out the top 4 programs live streamed yesterday against all broadcasters, with The Block leading the way at #1
  • The Block recorded a Live BVOD Audience of 76,000, an increase of +12% YoY
  • The Block recorded a Live + VOD BVOD Audience of 126,000 an increase of +11% YoY
  • Under Investigation wins timeslot in Brsbane with GS + Child and Total People
  • Under Investigation recorded a Live + VOD BVOD Audience of 35,000
  • 9News wins timeslot with Total People in Melbourne
  • ACA wins 7pm timeslot across 5 City and East Coast and in Sydney, Melbourne and Brisbane with Total People
  • Today wins breakfast slot across the East Coast and in Brisbane with Total People

9Network and Channel 9 win Monday with People 25-54, GS + Child and Total People

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SEVEN

TEN

LAST NIGHT

Overnight ratings Monday, 17 October 2022.

BY THE NUMBERS

  • Have You Been Paying Attention?: 703,000 national viewers. Peaked at 852,000 viewers.
  • Have You Been Paying Attention?: #1 show in under 50s, 25 to 54s and 16 to 39s.
  • Have You Been Paying Attention?: #1 in its timeslot.
  • Network 1: #1 network in 16 to 39s

Network 10 (10 + 10 Bold + 10 Peach + 10 Shake):

  • #1 network in 16 to 39s.
  • #2 network in 25 to 54s.
  • 33.8% commercial share in 16 to 39s, 31.5% in under 50s and 31.4% in 25 to 54s.
  • #2 channel in under 50s, 25 to 54s and 16 to 39s.
  • 10 Peach: Up 55% week-on-week.

Have You Been Paying Attention?:

  • 703,000 national viewers. Peaked at 852,000 viewers.
  • #1 show in under 50s, 25 to 54s and 16 to 39s.
  • #1 in its timeslot.
  • #1 in its timeslot in under 50s, 25 to 54s and 16 to 39s.
  • 41% commercial share in 16 to 39s, 40.7% in 25 to 54s and 39.6% in under 50s.

OzTam Information

daily_total_program_ranking_report_20221010Download
OzTAM_FTA_Daily_Share_17102022Download
OzTAM_FTA_Top_Programs_17102022Download
OzTAM_Multi_Channel_Top_Programs_17102022Download
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Aaron Ryan has had extensive experience working in the media for outlets such as The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. He was the owner and editor of TV Central over a decade ago and has now relaunched the site. Aaron will celebrate 25 years in the industry in 2023. He has worked in other professional fields such as the Department of Justice, Education Department and Youthcare.

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