AFL on Channel 7 – AFL 2024 season opener reaches 2.3 million. #1 in all age groups, audience up 10% on 2023 season average.
The Seven Network’s live and free coverage of the 2024 AFL Premiership Season got off to a powerful start last night, with the historic clash between Sydney Swans and Melbourne at the SCG reaching 2.3 million people nationally on Channel 7 and 7mate.
The first season opener ever played in Sydney peaked at 977,000 viewers nationally, with the match averaging 702,000 viewers, up 10% compared to the 2023 AFL season average.
Played in front of a 40,000-strong crowd at the SCG, the Sydney-Melbourne clash was the #1 program last night in all people, 25 to 54s and 16 to 39s, and #2 among grocery shoppers behind 7NEWS. It was the #1 sport program yesterday, beating its closest rival by 61% in terms of reach and 39% in total TV audience.
Managing Director Seven Melbourne and Head of Network Sport, Lewis Martin, said:
“Last night was a fantastic start to what promises to be a great AFL season: a huge crowd at the SCG, a big TV audience and a gripping game.
“Following one of the greatest Finals Series ever seen in modern day football, we cannot wait to see what 2024 has in store. From all the nail-biting finishes to the biggest day in September, Seven will be there to deliver every moment to all Australians, live and free.”
Media Release – Seven
AFL on Channel 7
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