Analysis for Total TV (21st September, 2022) and Overnight (28th September, 2022) ratings.
Total TV
The Block powers in both overnight and Total TV with its audience increasing 34% to 1, 291, 000 viewers. The underrated Tipping Point on Nine increases 6% and has a healthy afternoon audience of 410 000.
Farmer Wants a Wife adds 43% to increase to a total viewership of 1, 033, 000. Armed and Dangerous increases only by 10% for a low total audience of 381, 000. With two of the three produced episodes having now aired, this does not bode well for a second season.
Shaun Micallef’s Brain Eisteddfod increases 12% off a low base to a total of 337, 000 putting a second season in serious doubt.
ABC said farewell to Shaun Micallef’s Mad as Hell to an impressive final total of 790, 000 viewers, an increase of 22% on its overnights. Summer Love increases its audience by 32% for a total audience of 501, 000.
Overnight Ratings
Daily Shares
In network shares Nine had a good win at 31.1%, with Seven on 25.1%, ABC TV on 18.1%, 10 on 16.8% and SBS on 8.9%.
In primary channel shares, Nine won with 23.2%, Seven on 17.7%, ABC TV on 13.6%, 10 at 10.2% and SBS on 4.3%.
7two was the highest of the multi channels at 3.6% with 10 Peach in second at 3.4%
News
Seven News 854 000 (and 848 000 at 6:30pm)
Nine News 772 000 (and 781 000 at 6:30pm)
ABC News 600 000
10 News First 267 000
Breakfast
Sunrise 203 000
ABC News Breakfast 179 000
Today 168 000
Analysis
Nine won the network night 6 points clear of rival Seven with strong performances from its flagship news service, then A Current Affair at 641 000 and another strong effort from The Block at 703 000. My Life as a Rolling Stone was on 258 000, a modest performance in general, but would be considered either strong or weak depending on the price Nine paid for the series.
Seven won the news battle at both 6pm and 6:30pm. Home and Away was on 443 000 but has strong increases in Total TV compared to its competitors that are airing news type programs in the same slot. Seven then aired ABBA: The Missing 40 Years to 294 000, keeping the slot warm for Kitchen Nightmares starting in 2 weeks.
10 had an audience of 309 000 viewers for The Amazing Race Australia and Shockwaves: The Bali Bombings aired to a relative small audience of 155 000.
ABC was strong with its news service and then an impressive 543 000 tuned in for Hand Quiz. Question Everything returned for a new season to 401 000.
How the Networks Saw Last night
PERFORMANCE HIGHLIGHTS:
• The Block dominates timeslot across the 5 City and in all metro capitals with GS + Child and People 25-54.
• The Block ranks as Australia’s No. 1 program with all key demos
• Nine takes the top 4 programs live streamed last night against all broadcasters, with the Block at #1
• The Block recorded a Live BVOD Audience of 67,000 an increase of +17% YoY
• The Block recorded a Live + VOD BVOD Audience of 108,000, an increase of +14% YoY
• 9News wins the timeslot with Total people across the East Coast and in Sydney and Brisbane
• ACA wins 7pm timeslot across 5 City and East Coast and in Sydney, Melbourne, Brisbane and Adelaide
• Today wins breakfast slot across the East Coast and in Brisbane with Total People
• 9Network and Channel 9 win Wednesday with all key demos and Total People
TODAY
TIMESLOT ANALYSIS:
Timeslot winner with Total People across the East Coast and in Brisbane.
BY THE NUMBERS
• No release from 10
