Analysis for Total TV (18th September, 2022) and Overnight (25th September, 2022) ratings.
Total TV
The Amazing Race Australia increased by a whopping 49% to deliver 10 an audience of 585, 000 viewers. Hawaii Five-0 increased by 39% to deliver an audience of 236 000 viewers.
ABC saw massive gains increasing its Savage River audience by 66% to 708, 000, Spicks and Specks 25% to 792, 000 and Silent Witness 73% to 438, 000.
Nine topped the charts to have the most watched program on Sunday 18th September, The Block which rose to 1, 785 000, an increase of 32%. 60 Minutes uplifted 12% to 799, 000.
Overnight Ratings
Daily Shares
In network shares Nine had a convincing win at 34.6%, with Seven on 27.5%, ABC TV on 16.2%, 10 on 13.5% and SBS on 8.2%.
In primary channel shares, Nine had an even larger win with 28.3%, Seven on 18.7%, ABC TV on 12.2%, 10 at 8.5% and SBS on 4.5%.
News
Seven News 917 000
Nine News 829 000
ABC News 528 000
10 News First 242 000
Breakfast
Sunrise 196 000
Today 177 000
ABC News Breakfast 168 000
Analysis
Nine’s winning formula came from a strong performance from Nine News (829, 000), The Block, which hit the million mark in overnights (1, 040,000), 60 Minutes (559, 000) and Nine News Late (295, 000). It is important to note that Nine’s decision to run a late night news bulletin out of 60 Minutes continues to pay dividends.
Seven just missed the half million mark for Farmer Wants a Wife (489, 000). 7NEWS Spotlight (238 000) struggled and its fluctuating audience shows that small or large audiences are dependent on the story of the night. Seven would expect an increase next week with its Michael Jackson feature. A repeat of Homicide with Ron Iddles (157, 000) likewise declined.
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There would be some head scratching at 10 for its overnight figures for The Amazing Race Australia (291 000) which is struggling in overnights. 10 would be encouraged though that the audience is sampling the show via other means with Total TV audiences strong. Hawaii Five-0 (117, 000) viewers similarly had weak overnight numbers but continues to have strong uplifts in Total TV. However, other factors such as cost output would be a factor for 10 with Hawaii Five-0 owned by its parent company Paramount, coming at a negligible price compared to 60 Minutes and 7News Spotlight.
One could argue that ABC has the most consistent night with Spicks and Specks (446, 000), Savage River (323, 000) and Silent Witness (209, 000). ABC then usually has massive gains in Total TV for all these programs.
How the Networks Saw Last night
PERFORMANCE HIGHLIGHTS:
• The Block was Australia’s No. 1 program with Total People and all key demos across the 5 City Metro and in Sydney, Melbourne and Brisbane
• The Block soared to its highest result year to date
• Nine takes out the top 3 programs live streamed yesterday against all broadcasters, with The Block leading the way at #1
• The Block recorded a Live + VOD BVOD of 153,000, an increase of +27% YoY
• 60 Minutes won its timeslot with Total People, People 25-54 and GS + Child across the 5 City Metro and all Australian cities
• 60 Minutes recorded a Live + VOD BVOD of 56,000, an increase of +36% YoY
• 9News Sunday was a timeslot winner with People 25-54 across the 5 City Metro and in Sydney, Melbourne and Adelaide
• Weekend Today was No. 1 breakfast program with Total People and People 25-54 in Brisbane, as well as with People 16-39 across the 5 City Metro and in Sydney and Brisbane
• The 9Network and Channel 9 win Sunday viewing with Total People and all key demos
TODAY
TIMESLOT ANALYSIS:
• Timeslot winner with Total People and People 25-54 in Brisbane
• Timeslot winner with People 16-39 across the 5 City Metro and in Sydney and Brisbane
• Timeslot winner with GS + Child in Sydney
BY THE NUMBERS
• The Amazing Race Australia: Live stream audience up 23% compared with the same episode in 2021.
• The Amazing Race Australia: #2 entertainment show in under 50s and 16 to 39s.
• The Amazing Race Australia: #2 in its timeslot in under 50s, 25 to 54s and 16 to 39s.
• 10 Peach: Up 19% week-on-week, up 8% in 16 to 39s week-on-week.
• 10 Shake: Up 19% week-on-week, up 43% in under 40s week-on-week.
