Tonight | Gruen on ABC TV dissects the week’s biggest advertising campaigns

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Tonight | Gruen on ABC TV dissects the week’s biggest advertising campaigns — Australia’s favourite show about advertising returns tonight, with Wil Anderson, Todd Sampson, Russel Howcroft and the Gruen panel unpacking the campaigns everyone is talking about.

As Gruen continues its 18th season, the team once again turns its attention to the advertising successes, spectacular failures and unexpected moments that have captured the public’s attention.

Hosted by Wil Anderson, the long-running ABC series blends humour, marketing expertise and social commentary as it examines the persuasive techniques behind the messages competing for consumers’ attention.

Joining Anderson are regular panellists Todd Sampson and Russel Howcroft, who will analyse the latest campaigns and explore why some ads resonate while others miss the mark.

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Now in its 18th season, Gruen remains one of ABC TV’s most distinctive programmes, offering viewers an entertaining look at the intersection of advertising, media and culture.

Gruen airs 8.00pm tonight on ABC TV and ABC iview

TV Central ABC content HERE

Tonight | Gruen on ABC TV dissects the week’s biggest advertising campaigns

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Tonight | Gruen on ABC TV dissects the week's biggest advertising campaigns

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Aaron Ryan

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Happy New Year from TV Central
Aaron Ryan

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Aaron Ryan

Aaron Ryan

Aaron Ryan is the owner and editor of TV Central, an independent Australian television and media publication. He has more than 25 years of media experience, including work with The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. Aaron leads editorial direction for TV Central and writes television news, ratings coverage, interviews, programme features, cinema reviews and podcasts.

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