The Nightly soars to a record 3.2 million users – Seven West Media’s national digital news brand The Nightly has hit a record high in May attracting an audience of more than 3.2 million readers, surging 7% from the previous month.
Ipsos iris online audience figures for May show a remarkable 17% monthly growth in page views, with more than eight million that month alone.
Three out of four readers of The Nightly, Australia’s only digital-only newspaper, live on the east coast, with the monthly audience in NSW reaching almost one million in May.
In the past year, The Nightly’s audience has grown 73%.
The Nightly, which marked its first anniversary in March, has quickly established a reputation as a unique and impactful voice on national and international affairs.
Almost half its audience is in the key 25 to 54 age range, and 55% of its readers are female.
The Nightly’s quality journalism, must-read investigations and unrivalled analysis have also ensured readers are more engaged, with the average minutes per person climbing 20%.
Editor-in-Chief, Christopher Dore, said:
“The Nightly’s rapid rise is a testament to our no-nonsense editorial approach. We deliver the news as it is – fast, direct and unfiltered led by some of Australia’s most trusted journalists with robust, unapologetic opinion that’s clearly resonating with readers across the country.”
Editor Sarah-Jane Tasker said:
“Our coverage of the Federal Election reflected exactly what The Nightly stands for: clear, concise and trustworthy reporting that cuts through the spin.
“In a crowded media landscape, audiences are turning to The Nightly because they know they’ll get straight facts, sharp analysis and no agenda.”
Media Release – Seven
Link to The Nightly HERE
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The Nightly soars to a record 3.2 million users
