STM celebrates 21 years of style, storytelling and influence – STM is marking 21 years of inspiring and connecting West Australians, kicking off with a month-long celebration across November, featuring special commemorative editions that capture the magazine’s evolution, influence, and enduring connection with its audience.
The commemorative series features Bec Judd, revisiting her unforgettable 2004 Brownlow Medal moment and her ongoing influence on WA style and culture.
It celebrates STM’s evolution from a Sunday newspaper insert to a premium glossy magazine, reaffirming its role as a trusted lifestyle and culture platform.
Nat Locke, one of WA’s most beloved columnists and radio personalities, reflects on her connection with readers, and features will showcase STM’s award-winning storytelling, photography, and coverage of the people, places, and trends shaping the state.
Since its debut in 2004, STM has grown into a premium platform reaching 236,000 West Australians every week. Its influential, style-savvy audience are early adopters across categories including dining, travel, beauty, fashion, home interiors, finance, and motoring.
Through exclusive interviews, local fashion shoots, and cultural insights, STM continues to deliver exceptional brand visibility in a trusted, aspirational environment.
STM Editor Katherine Fleming said:
“For 21 years, STM has been a trusted brand for West Australians delivering stories that inspire, entertain, and connect our community.
“This milestone celebrates not only our storytelling but the premium platform we provide for brands to engage with an influential audience.”
To mark the anniversary, The Sunday Times has partnered with Crown Perth to offer readers the chance to win a luxury stay for four valued at over $15,000, including exclusive Crystal Club access with champagne on arrival, valet parking and a $500 Crown gift card.
In addition, Seven West Media has launched tailored STM advertising packages for campaign partners, with an incentive prize of a personalised styling session at Karrinyup and $500 spending money for bookings confirmed before year-end.
The first edition released Sunday is available here.
Media Release – Seven
TV Central Seven content HERE
STM celebrates 21 years of style, storytelling and influence
