Seven Perth records massive growth in first half of 2026

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Seven Perth records massive growth in first half of 2026 – Seven Perth has delivered a strong first half of 2026, with audience growth across news, sport, entertainment and streaming.

The network has strengthened its position as Western Australia’s #1 commercial television network. Seven’s commercial total TV share now sits at 55% in Western Australia.

7NEWS Perth leads the market

7NEWS Perth continues to dominate as Western Australia’s #1 nightly news bulletin.

The bulletin delivered a total TV audience of 183,000. It also finished well ahead of its nearest rival.

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In addition, 7NEWS Perth recorded the strongest audience growth of any commercial news bulletin. It increased 24% year-on-year in the key 25 to 54 demographic and 14% in all people.

7NEWS Perth presenters standing in front of the Perth city skyline

AFL and cricket drive Seven’s result

Seven’s AFL coverage remains a major part of its success in Western Australia.

The coverage has reached more than 1.96 million West Australians so far this season. AFL total TV audiences have also increased 33%.

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Streaming has delivered another major lift. Viewers streaming AFL matches on 7plus Sport have increased 174%.

Fremantle Dockers and West Coast Eagles matches are averaging 130,000 total TV viewers. Seven says strong engagement has come through its local commentary team and expanded pre and post-match programming.

Cricket has also delivered standout results.

Seven’s Summer of Cricket produced the highest-rating Test series ever on the network. The Ashes series attracted 17% more West Australians than last summer’s victory over India.

Meanwhile, the Big Bash League recorded 14% year-on-year audience growth. The Perth Scorchers’ BBL Final victory reached 313,000 people across Western Australia.

Entertainment and breakfast perform strongly

Home and Away remains Western Australia’s #1 free-to-air drama, with a nightly audience of 137,000.

The special episodes that showcased iconic Western Australian locations proved especially popular. As a result, the long-running drama achieved 30% year-on-year audience growth.

Seven’s broader entertainment line-up also connected strongly with local audiences.

Farmer Wants A Wife lifted 29% year-on-year, while Australian Idol reached 1.3 million West Australians across the season.

At breakfast, Sunrise achieved a daily audience of 59,700 West Australians. That result placed the program 221% ahead of its nearest competitor.

7plus continues to grow

7plus has continued its rapid growth in 2026.

Minutes streamed have increased 63%, while monthly active users have grown 12% year-on-year.

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Seven West Media WA Chief Executive Officer Maryna Fewster said the results reflected the strength of Seven’s local connection with Western Australian audiences.

“These results are something our entire team can be incredibly proud of because they reflect the trust West Australians continue to place in Seven every single day,” she said.

“Whether it’s keeping communities informed through 7NEWS, bringing families together around live sport and great Australian entertainment, or connecting with audiences on 7plus, our focus has always been on delivering content that genuinely matters to Western Australians.

“We’re proud to be part of the fabric of this state and grateful for the continued support of our viewers, clients and community partners. With an outstanding second half ahead, we’re excited to continue delivering the stories, moments and events that bring Western Australians together.”

Seven Perth has also pointed to its broad schedule across news, sport and entertainment, including 7NEWS, Sunrise, Home and Away, Australian Idol, Farmer Wants A Wife, The Chase Australia, Better Homes and Gardens, The 1% Club, The Front Bar and the TV WEEK Logie Awards.

Seven is also the broadcast partner of the AFL, Cricket Australia, Supercars, the 2026 Rugby League World Cup and the Glasgow 2026 Commonwealth Games.

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Aaron Ryan

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Happy New Year from TV Central
Aaron Ryan

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Aaron Ryan

Aaron Ryan

Aaron Ryan is the owner and editor of TV Central, an independent Australian television and media publication. He has more than 25 years of media experience, including work with The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. Aaron leads editorial direction for TV Central and writes television news, ratings coverage, interviews, programme features, cinema reviews and podcasts.

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