Ratings

EXCLUSIVE – Seven increases share in 2022 as Nielsen TAM releases data after misallocation of viewing

Seven’s flagship #1 news service is set to get a boost as OzTam correct figures for a three month period between 8 June, 2022 to 9 September 2022. Seven News Sydney will see a not insignificant rise due to figures being allocated to ‘spill’ where certain areas overlap between metro and regional markets. The Commonwealth Games and Home and Away will see gains, with one episode in June expected to uplift 27 000 viewers. All of Seven’s tentpoles are expected to rise including Big Brother, Farmer Wants a Wife and My Kitchen Rules. Sunrise is also set to see an uplift. Corrected data for 8 June to 2 July has been released to networks and suppliers, with a second release (period 2) expected on 7 November covering the period 3 to 30 July. A final release (period 3) will happen on 21 November for the period if 31 July to 9 September. ● Total TV Audience: static at 2.57m viewers in prime time ● Spill Audience of 9,000 across the day (2am-2am), or 21,000 (6pm-midnight), has been re-allocated to metro channels, representing 0.8% of all viewing in Period 1. Average Audience ‘000s | Change in Period 1 ● 7 Network 5 City Metro (5CM) rose○ +9,000 (3.6%) all day (2am-2am)○ +21,000 (3.7%) 6pm-midnight ● 7 Network Sydney increased○ +7,000 (13.7%) all day○ +15,000 (13.4%) 6pm-midnight ● 7 Network Primary Channel audience in Sydney increased○ +4,000 (10.3%) all day○ +9,000 (11.4%) 6pm-midnight Average Audience ‘000s | Survey Year to Date (YTD) Through Period 1* ● Seven Network rose○ +4,000 (0.6%) 5CM 6pm-midnight:○ +3,000 in Sydney; +1,000 in Brisbane Total TV Share | Change in Period 1 ● 7 Network 5CM rose○ +0.7 Total TV (TTL TV) Share Points all day○ +0.8 TTL TV Share Points 6pm-midnight ● 7 Network Sydney increased○ + 2.1 Share Points all day○ + 2.2 Share Points 6pm-midnight ● 7 Sydney Primary Channel share increased○ +1.2 Share Points all day○ +1.2 Share Points 6pm-midnight ● 7 Network Brisbane share rose +0.5 points 6pm-midnight ● 7 Network Melbourne share rose +0.3 points 6pm-midnight ● 7 Network Perth share rose +0.1 points 6pm-midnight ● No change for 7 Network Adelaide ● No change for 9, 10, ABC, SBS and STV channels/networks in all markets Total TV Share | Survey Year to Date (YTD) Through Period 1* ● 7 Network 5CM increased 0.1 Share Point○ +0.4 in Sydney○ + 0.1 in Brisbane Programming | Change in Period 1 ● 97% of all free-to-air (FTA) programming remains unchanged ● 0.09% (87 programs out of a total of 18,352) increased by >10,000:○ the highest was to a single episode (30/6/2022) of Home and Away in Sydney, gaining +27,000, so moving from 90,000 to 117,000 ● 7 News Sydney (Sunday to Saturday) increased by just over 16,000 during the period○ No change to other markets *06/02/2022 – 02/07/2022

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