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The Block

The Block (image - Nine)

Monday Ratings – The Block continues strong overnight run and moves to #1 overall in Total TV

Aaron Ryan by Aaron Ryan
3 years ago
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Analysis for Total TV (17 October, 2022) and Overnight (24 October, 2022) ratings.

TOTAL TV

The Block moved to the #1 overall position in Total TV for an audience of 1, 507 000, which was up 33%. Nine News 6:30 was up 5% to 1, 083 000, whilst the 6pm portion was up 4% to 1, 064 000. Under Investigation with Liz Hayes was up 21% to 525 000.

Seven News was #2 overall with 1, 460 000, up 3%, whilst the 6:30pm component of the program was up 3% to 1, 447 000. Home and Away was up 20% to 926 000. Australia’s Got Talent rose 19% to 836 000. The US drams continue to show strong growth in Total TV with 911 up a sharp 52% to 601 000.

The Traitors is seeing strong growth with a 33% uplift to 469 000 viewers. Have You Been Paying Attention is the jewel in the 10 crown, rising 27% to 873 000 viewers. Ghosts was up 14% to 374 000.

ABC News was up 4% to 919 000 viewers, Australian Story rose 17% to 764 000, Four Corners had an uplift of 11% to 635 000, Media Watch had an uplift of 23% to 657 000 and Planet America grew by 14% to 315 000.

OVERNIGHT RATINGS


Multi-Channels

Winner: 7two (3.3%)

Second: 9Gem and 10 Peach (2.7%)


Analysis

The Block was #3 overall for the night and sat ahead of Nine News, sitting at a strong 849 000. A Current Affair won its slot in the overnight ratings with 680 000 viewers. Under Investigation with Liz Hayes had a stronger night with 373 000, up from last week. A repeat of Suburban Gangsters had 208 000 viewers.

Seven News at 6:30 was #1 overall with the 6pm portion #2. Seven News won in all markets except Sydney. Home and Away sat at 488 000, but as usual will have a major uplift in Total TV. Australia’s Got Talent was on 459 000. Two US dramas followed with 911 on 225 000 and S.W.A.T on 104 000.

The Traitors continues to sit in the 200k mark with 243 000 this Monday. Have You Been Paying Attention more than doubled its lead in with 561 000 viewers. The hilarious US comedy Ghosts was on 242 000 viewers.

ABC had Australian Story on 559 000, Four Corners on 367 000, with Media Watch building on its lead in to 376 000. Planet America was watched by 223 000 viewers.




How the Networks Analysed their Own Performance

NINE

PERFORMANCE HIGHLIGHTS:

  • The Block was the No. 1 program with all key demos across the 5 City Metro and in Sydney and Brisbane 
  • The Block dominates timeslot with Total People, People 25-54 and GS + Child across the 5 City Metro and all Australian cities 
  • Nine takes out the top 4 programs live streamed yesterday against all broadcasters
  • The Block recorded a Live + VOD BVOD Audience of 127,000 an increase of +14% YoY
  • Under Investigation recorded a Live + VOD BVOD Audience of 37,000
  • 9News wins timeslot with Total People in Sydney 
  • ACA wins 7pm timeslot with Total People and all key demos across the 5 City Metro 
  • Today wins breakfast slot with Total People across the East Coast, as well as with People 25-54 and People 16-39 across the 5 City Metro and in Sydney, Melbourne, Brisbane and Adelaide 
  • Today Extra won its timeslot with Total People across the East Coast 

9Network and Channel 9 win Monday with Total People and all key demos 

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SEVEN

TEN

LAST NIGHT

Overnight ratings Monday, 24 October 2022.

BY THE NUMBERS

  • Have You Been Paying Attention?: 780,000 national viewers. Peaked at 942,000 viewers.
  • Have You Been Paying Attention?: #2 show in under 50s, 25 to 54s and 16 to 39s.
  • Have You Been Paying Attention?: Up 9% week-on-week.
  • Have You Been Paying Attention?: #1 in its timeslot.
  • 10 Peach: #1 multi-channel in key demo 16 to 39s.

Network 10 (10 + 10 Bold + 10 Peach + 10 Shake):

  • #2 network in under 50s, 25 to 54s and 16 to 39s.
  • 33.1% commercial share in 16 to 39s, 30.9% in under 50s and 30.4% in 25 to 54s.
  • #2 channel in under 50s, 25 to 54s and 16 to 39s.
  • 10 Peach: #1 multi-channel in key demo 16 to 39s
  • 10 Peach: Up 15% week-on-week.
  • 10 Bold: Up 9% week-on-week.

Have You Been Paying Attention?:

  • 780,000 national viewers. Peaked at 942,000 viewers.
  • Up 9% week-on-week.
  • #2 show in under 50s, 25 to 54s and 16 to 39s.
  • #1 in its timeslot.
  • #1 in its timeslot in under 50s, 25 to 54s and 16 to 39s.
  • 44.8% commercial share in 16 to 39s, 42.3% in under 50s 39.9% and in 25 to 54s.

The Project 7pm:

  • 448,000 national viewers. Peaked at 530,000 viewers.
  • Up 5% week-on-week.
  • #2 in its timeslot in 25 to 54s.

The Traitors:

  • 349,000 national viewers. Peaked at 612,000 viewers.
  • #2 in its timeslot in 16 to 39s.
  • Biggest live stream audience ever.

10 News First:

  • 370,000 national viewers. Peaked at 453,000 viewers.
  • 10 News First 6pm: Up 10% week-on-week.

OzTam Information

daily_total_program_ranking_report_20221017Download
OzTAM_FTA_Daily_Share_24102022Download
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Aaron Ryan

Aaron Ryan

Aaron Ryan has had extensive experience working in the media for outlets such as The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. He was the owner and editor of TV Central over a decade ago and has now relaunched the site. Aaron will celebrate 25 years in the industry in 2023. He has worked in other professional fields such as the Department of Justice, Education Department and Youthcare.

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