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Recap | Married at First Sight on Channel 9

Married at First Sight (image - Nine)

Monday Ratings – Married at First Sight on Nine is #1 non news in primetime for overnights and in Total TV

Aaron Ryan by Aaron Ryan
3 years ago
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Analysis for Total TV (27 February, 2023) and Overnight (6 March, 2023) ratings.

TOTAL TV – Total People

Seven

Home and Away / Australian Idol / Starstruck combo keeps Seven competitive against MAFS.

#2 Seven News at 6:30 – 1,439 000 (+3%)

#3 Seven News – 1,427 000 (+3%)

#7 Home and Away – 973 000 (+24%)

#10 Australian Idol – Monday – 828 000 (+24%)

#13 The Chase Australia – 759 000 (+3%)

#18 The Chase Australia – 5pm – 474 000 (+3%)

#21 Sunrise – 364 000 (+5%)

#27 Starstruck – 321 000 (+7%)

#29 Seven News at 4:30 – 291 000 (+3%)

Nine

MAFS sits just below the 2 million mark with another dominant performance.

#1 Married at First Sight – Monday – 1,910 000 (+59%)

#4 A Current Affair – 1,104 000 (+7%)

#5 Nine News 6:30 – 1,104 000 (+5%)

#6 Nine News – 1,044 000 (+5%)

#15 Big Miracles – 710 000 (+32%)

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#17 Hot Seat – 507 000 (+4%)

#20 Tipping Point – 371 000 (+5%)

#22 Nine’s Afternoon News – 354 000 (+3%)

#25 Hot Seat – 5pm – 335 000 (+4%)

#28 Today – 315 000 (+8%)

#30 Nine News Late – Monday – 286 000 (+8%)

10

Australian Survivor nudges closer to 900k.

#8 Australian Survivor – Monday – 888 000 (+45%)

#19 The Project 7pm – 387 000 (+7%)

#23 10 News First – 349 000 (+2%)

#28 Would I Lie to You? Australia – 329 000 (+18%)

ABC

ABC has a strong and consistent night with its news and current affairs programming.

#9 ABC News – 888 000 (+3%)

#11 730 – 816 000 (+6%)

#12 Australian Story – 799 000 (+15%)

#14 Media Watch – 736 000 (+24%)

#16 Four Corners – 601 000 (+15%)

#24 Q+A – 348 000 (+11%)

TOTAL TV – 25-54

Married at First Sight was #1 with 991 000 viewers, a rise of 83%. Australian Survivor – Monday was #2 with 492 000, an upswing of 59%. Big Miracles was #4 with 341 000, a lift of 41%. Home and Away was #6 with 312 000, an increase of 48%. Australian Idol – Monday was #9 with 288 000, a boost of 45%. Would I Lie to You? Australia was #12 with 177 000, growth of 15%.

OVERNIGHT RATINGS

Daily Shares

News

Breakfast Television

Analysis

Seven

Seven News was #2 with wins in Melbourne, Adelaide and Perth. Seven News at 6:30 was #1 with wins in the same markets. Home and Away was #10 with 497 000. Australian Idol – Monday was #11 with 455 000. Starstruck had 236 000. A repeat of Australia: Now and Then was watched by 125 000. The Latest: Seven News was on 100 000 and a repeat of Busted in Bangkok (season final) was on 41 000.

Nine

Nine News was #5 with wins in Sydney and Brisbane. Nine News 6:30 was #4 with wins in the same markets. A Current Affair was #6 overall, but won its slot on 688 000. Married at First Sight was #3 with 854 000 and demolished everything in its path. Big Miracles was #16 with 361 000. Nine News Late was on 185 000. There was a split schedule at 10:30 with Sydney and Brisbane viewers getting 100% Footy at 36 000 total viewers. New Amsterdam was shown in Melbourne, Adelaide and Perth to a total audience of 34 000. A repeat of The Equalizer followed with 29 000.

10

The Project 6:30pm started the evening with 174 000. The Project 7pm rose to #19 with 305 000 viewers. Australian Survivor – Monday was #8 with 540 000. Another hilarious episode of Would I Lie To You? Australia was #20 with 256 000 viewers. A new episode of Ghosts was on 111 000. A repeat of the special, The Montreal Comedy Festival: Gala All Stars was on 56 000. A repeat episode of FBI: Most Wanted was on 38 000.

ABC

ABC News was #7 for the night. 730 was #12 with 449 000. Media Watch was #13 with 448 000. Four Corners was #14 with 432 000 and Australian Story was #15 with 405 000. Q+A had an audience of 226 000.

16-39

  1. Married at First Sight
  2. Australian Survivor
  3. A Current Affair
  4. Seven News at 6:30
  5. Seven News

7. Big Miracles
10. Would I Lie to You? Australia
11. Home and Away
12. Australian Idol

25-54

  1. Married at First Sight
  2. Australian Survivor
  3. Seven News at 6:30
  4. Seven News
  5. Nine News 6:30

9. Big Miracles
10. Home and Away
11. Australian Idol
12. Would I Lie to You? Australia

Multi Channels

Winner: 7two (3.4%)

Second: 10 Bold (2.8%)

7two was the #1 multi channel thanks to Bargain Hunt (73 000), Doc Martin (#1 at 114 000) and Inspector Morse (72 000).

10 Bold was the #2 multi channel thanks to NCIS (92 000), another NCIS (86 000) and Bull (80 000).


How the Networks Analysed their Own Performance
Note: N/A means the network has not sent out a report today

NINE

PERFORMANCE HIGHLIGHTS:

  • Married at First Sight dominates timeslot across the 5 City and in all metro capitals with all key demographics and Total People
  • Nine takes out the top 5 live streamed programs yesterday against all broadcasters, with MAFS leading the way at #1
  • Married at First Sight takes out to top 2 programs streamed on catch up yesterday against all broadcasters
  • Big Miracles wins timeslot in all markets with People 25-54 and GS + Child
  • 9News wins timeslot in Sydney and Brisbane with Total People
  • ACA wins 7pm timeslot in all key markets with People 25-54 
  • Today wins breakfast slot across the East Coast and in Melbourne and Brisbane with Total People

9Network and Channel 9 win Monday with all key demographics and Total People

SEVEN

TEN

LAST NIGHT

Overnight ratings Monday, 6 March 2023.

BY THE NUMBERS

  • Australian Survivor: #2 show in under 50s, 25 to 54s and 16 to 39s.
  • Australian Survivor: 740,000 national viewers. Peaked at 868,000 viewers.
  • Australian Survivor: Biggest overnight audience of the season.
  • Would I Lie To You? Australia : Biggest live stream audience of the season.
  • Network 10 & 10: #2 network and channel in under 50s, 25 to 54s and 16 to 39s.

Network 10 (10 + 10 Bold + 10 Peach + 10 Shake):

  • #2 network in under 50s, 25s to 54s and 16 to 39s.
  • 31.4% commercial share in under 50s, 30.6% in 16 to 39s and 30.5% in 25 to 54s.
  • 10: #2 channel in under 50s, 25s to 54s and 16 to 39s.
  • 10 Bold: #2 multi-channel in its key demo of over 40s.
  • 10 Peach: #1 multi-channel in its key demo of 16 to 39s.
  • 10 Peach: Up 7% week-on-week.  
  • 10 Shake: Up 14% week-on-week.
  • 10 Shake: Up 13% week-on-week in its key demo of under 40s.

Australian Survivor:

  • 740,000 national viewers (metro + regional + live stream). Peaked at 868,000 viewers.
  • #2 show in under 50s, 25 to 54s and 16 to 39s.
  • Biggest overnight audience of the season.
  • Biggest live stream audience of the season.
  • Up 14% week-on-week.
  • Up 20% in 25 to 54s week-on-week, 12% in under 50s and 12% in 16 to 39s.
  • 31.7% commercial share in under 50s and 30.3% in 16 to 39s.
  • #2 in its timeslot.
  • 19% bigger audience than closest competitor.
  • 174% bigger audience than closest competitor in 25 to 54s, 122% in 16 to 39s and 108% in under 50s.
  • Live stream viewers up 82% compared with the same episode in 2022.
  • Series: Achieves biggest BVOD audience ever.
  • Series: Live stream audience up 22% compared with 2022 series average.

Would I Lie To You? Australia:

  • 338,000 national viewers. Peaked at 531,000.
  • Biggest overnight audience of the season.
  • Biggest live stream audience of the season.
  • Up 19% week-on-week.
  • Up 30% in 16 to 39s week-on-week, 9% in under 50s and 5% in 25 to 54s.
  • Live stream viewers up 42% compared with the same episode in 2022.
  • #2 in its timeslot.
  • Series: Achieves biggest BVOD audience ever.
  • Series: Live stream audience up 5% compared with 2022 series average.

The Project 7pm:

  • 417,000 national viewers. Peaked at 698,000.
  • #2 in its timeslot in under 50s, 25 to 54s and 16 to 39s.
  • Up 9% week-on-week.
  • Full hour: Up 5% week-on-week.

10 News First:

  • 342,000 viewers nationally. Peaked at 411,000.
  • 6pm: Up 4% week-on-week.

OzTam Information

daily_total_program_ranking_report_20230227Download
OzTAM_FTA_Daily_Share_06032023Download
OzTAM_FTA_Top_Programs_06032023Download
OzTAM_Multi_Channel_Top_Programs_06032023Download
Tags: OzTam
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Aaron Ryan

Aaron Ryan

Aaron Ryan has had extensive experience working in the media for outlets such as The Kalgoorlie Miner, ebroadcast, Mumbrella and TV Blackbox. He was the owner and editor of TV Central over a decade ago and has now relaunched the site. Aaron will celebrate 25 years in the industry in 2023. He has worked in other professional fields such as the Department of Justice, Education Department and Youthcare.

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