Analysis for Total TV (11 November, 2022) and Overnight (18 November, 2022) ratings.
TOTAL TV
Seven News was #1 last Friday night in the Total TV report with 1,209 000 viewers, a rise of 2%. Seven News at 6:30 was #2 having an audience of 1,124 000, which also was an uplift of 2%. Better Homes and Gardens was #7 with 675 000, up 5%. The movie, We Bought a Zoo was #24 with 301 000, up 4% and was behind the movie screening on Nine. The Chase Australia was outside of primetime, but was #1 non news landing at #6 with 679 000, up 2%. The Chase Australia – 5pm was strong with 453 000 viewers, also a rise of 2%. Seven News at 4 had 271 000, up 2% and Seven News at 4:30 was also up 2% to 312 000. Sunrise had a final 7 day total of 368 000, which was up 5%.
Nine News was #2 with 865 000, up 4%. Nine News 6:30 was next at #4 with 855 000, also up 4%. A Current Affair was #8 with 660 000, up 5% and sat behind ABC News and Better Homes. Taronga: Who’s Who in the Zoo delivers a decent audience for Nine, making inroads to offerings on Seven and the ABC with 478 000 viewers, up 12%. The movie of choice last Friday was The Shawshank Redemption on 330 000, a rise of 7%. Hot Seat and Tipping Point fought it out with Hot Seat at #15 with 411 000, up 5% and Tipping Point right behind at #16 with 382 000, up 7%. Hot Seat – 5pm was on 269 000, up 4%. This is a huge figure for Tipping Point, considering it airs at 3pm in all markets except Perth, where it screens at 4pm. Nine’s Afternoon News was at #20 with 338 000, up 3%. Today had a final 7 day audience of 296 000, up 7%.
10 News First was at #18 with 351 000, a rise of 2%. The Project 7pm was up 3% to 308 000. The Living Room had 338 000, a rise of 5%. The Graham Norton Show had a good uplift of 14%, but its final tally sat at just 297 000 and was #25 for the night. The Bold and the Beautiful sat behind Seven News at 4 / 4:30 last week with 259 000, up 7%.
ABC News was strongest for the national broadcaster at #5 with 746 000, a rise of 4%. Gardening Australia was #9 with 649 000, up 17%. Frankly is beating the competition in the slot (even though Seven and Nine movies run much longer) and had 460 000 viewers, a rise of 11% and landed at #12. All Creatures Great and Small is a big mover in Total TV rising 56% to 574 000. An encore of Fisk was #14 with 427 000, up a whopping 125%. News Breakfast was up 6% to 247 000, but that figure does not include the ABC News simulcast.
OVERNIGHT RATINGS
Multi-Channels
Winner: 7tmate (3.9%)
Second: 10 Peach (3.4%)
Analysis
Seven News was #1 and had a clean sweep in all five metro capital city markets. Seven News 6:30 was #2 overall but was #1 in its slot with wins in Sydney, Melbourne, Adelaide and Perth. Better Homes and Gardens was #9 but was shaky against Taronga: Who’s Who in the Zoo. The show only won outright in Melbourne and Perth with strong numbers in those markets. However, the show tied with Taronga in Sydney and lost in Brisbane and Adelaide. The always reliable movie, Pretty Woman was #12 with 275 000 and was hugely responsible for the Seven win last night.
Nine News 6:30 was #3 overall and won in Brisbane. Nine News was #4 and did not win in any market. The losing gap in Brisbane was just 4000 viewers. A Current Affair was #5 overall but #1 in its slot with 478 000. Taronga: Who ‘s Who in the Zoo had a great night at #10 with 319 000. It should be noted though that Taronga flogged Better Homes in Adelaide but the lifestyle show on Seven was relegated to 7two in that market due to AFLW on the main channel. However, Taronga was able to tie Better Homes in Sydney and had a strong night in Brisbane. Bridget Jones’ Diary could not compete with Pretty Woman and was watched by 153 000.
The Project 6:30pm had 167 000 but The Project 7pm increased with its half hour on 197 000. 10 aired a repeat of The Living Room with 183 000 viewers. There was only 1 episode remaining in the new season and 10 preferred to save it for next week as the farewell episode will air in the final week of survey. The Graham Norton Show followed with 188 000.
ABC News was #6 overall with 446 000, but lost the slot to ACA. Gardening Australia was #8 for the night and sat above Better Homes in the rankings. However, that does not paint the full picture. Better Homes won in Sydney, Melbourne and Brisbane and only lost Perth by 1000 viewers. The upset was in Adelaide where the ABC took advantage of the fact the AFLW aired on the main channel in that market with Gardening Australia on 64 000 and Better Homes and Gardens on 15 000 on 7two. Frankly was #11 for the night with 298 000. All Creatures Great and Small was #14 with 261 000 and an encore of Fisk had 128 000 viewers.
How the Networks Analysed their Own Performance
NINE
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SEVEN
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RelatedPosts
TEN
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OzTam Information
